Search Engine Marketing

Search Engine Marketing (SEM) is the paid option for prompt revenue generation. With SEM the results are immediate and start building traffic. SEM is an advertising service which uses PAY PER CLICK to bid for keywords that are useful and relevant for your business. When you ask us to do SEM for your business we ensure that our techniques are catering to your MARKETING needs.

How SEM works is basically by using paid advertising with AdWordscampaing management, pay per click, article submissions, advertising and ensuring that SEO has been done. These ads can be run on search engines such as GoogleYahoo and Bing. SEM too has to be continuously monitored and analyzed. SEM is used completely to refer to PPC or Pay Per Click advertising, especially with reference to commercial advertising and marketingPay-per-click or Cost-per-click is calculated by dividing the advertising cost by the number of clicks generated by an advertisement.

What We Offer

  • Dedicated PPC account manager
  • Holistic approach to keywords
  • Bid management (manual & automated)
  • A/B testing, keywords/ads/landing page testing
  • Creation of landing page, if required
  • In-house creative
  • Analytics & reporting